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Development Programme for Marketers Cohort 5

This event has been allocated 35 hours of CPD within The Chartered Institute of Marketing’s Chartered CPD Programme, which you can claim towards meeting the target hours to receive recognition of your ongoing development, or towards achieving or maintaining Chartered Marketer status.

DPMAR will start its fourth cohort in 2012  and features eminent speakers such as: Prof.Veronica Wong, Aston, Prof. Lyndon Simkin, Oxford Brookes and Prof. Malcolm McDonald from Cranfield, covering sessions from planning strategy and implementation to alumni, branding and differentiation and more. Speakers from industry will also be on the agenda as will as fantastic chance to network and benchmark with your peers.

A two day visit to an international business school is also included in the programme to gain insight and different perspectives of how Schools manage and implement their marketing plans and processes.

More info:

http://www.the-abs.org.uk/files//2_ABS%20DPMAR%202012.pdf

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