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The Case Centre Workshops - ESADE

Join The Case Centre in Spain at ESADE Business School to attend one, or both of these complementary back-to-back workshops: Successful Case Teaching, and Writing Effective Cases.

Workshop: Successful Case Teaching

22-23 January 2019 at ESADE Business School, Spain

Are you interested in teaching with cases? Are you looking for new and exciting ways to reinvigorate your teaching? This two-day course will give you fresh inspiration in the classroom, ensuring you offer students at all levels, from undergraduate to executive, an exciting and motivational learning experience.


Learn how to engage management students and get the most from case discussions in the classroom in this intensive and interactive hands-on workshop, led by Martin Kupp. This workshop includes the opportunity to practise case teaching in a safe and supportive environment.

The case method is widely recognised as an enormously powerful approach to teaching and learning, especially in management education. This workshop will provide case teachers with the opportunity to explore the case method and assess its benefits for use in their own classes. The highly experienced tutor will share practical tips and skills for teaching with cases and offer guidance on case selection and instructor preparation for class. Participants will gain confidence and share experiences in a friendly and supportive environment.


Participants will:

  • reflect on their own classroom teaching
  • understand the prerequisites for case teaching
  • gain practical insights into teaching with cases
  • practise case teaching in a safe environment
  • get feedback from fellow participants and experts
  • appreciate the importance of planning and preparation
  • consider student expectations
  • find out how to design courses and select cases
  • learn how to evaluate success factors for any given audience.

After the workshop participants will be able to:
  • choose appropriate cases for their students
  • lead a case teaching session with confidence
  • structure and pace a case teaching session
  • deal with any student response – including silence
  • achieve their learning objectives in the classroom
  • share their new case teaching knowledge and expertise with colleagues.

Kate Cook
Training and Events Manager
+44 (0)1234 756409

Workshop: Writing Effective Cases

24-25 January 2019 at ESADE Business School, Spain

Are you new to case writing or keen to sharpen your case writing skills? This two-day Writing Effective Cases Workshop will give you the skills and confidence you need to create your own highly effective teaching cases. It is ideal for those with little or no experience of writing cases, as well as more experienced case authors, who want to learn even more about the ‘tricks of the trade’ and spend some time working on their ideas in a structured process approach that is formed around the idea of rapid prototyping.


In this practical and intensive workshop participants will have the opportunity to take time out to develop an idea they already have, and form it into the first draft of a case and teaching note within just two days. The workshop will be supported by a case writing workbook that provides structure and exercises, and guides participants through the case writing process. The insights and knowledge acquired during this workshop will enable participants to write their own teaching cases for use in the classroom.


During the workshop participants will work in pairs of ‘critical friends’ to prepare their case draft, teaching plan and teaching note. In doing so, the principal objectives that participants will address are to:

  • investigate what makes a good case and the benefits of a teaching note
  • develop the confidence to write their own cases
  • learn tools and techniques of case crafting to enhance the quality of the learning experience of their students.

Post workshop mentoring and review

After the workshop you will have the opportunity to discuss your case writing project further with your workshop tutor, Urs Müller, during a 30 minute one-to-one Skype mentoring consultation. Prior to the consultation you will be asked to provide information about the case you are writing (e.g. case outline, the first paragraph, the immediate issue and the assignment questions etc.). Consultations will take place on 3 March 2019 and must be booked with The Case Centre’s events team.

You will also be offered a written review of your draft case and teaching note once you have completed them after the workshop. Please note, you must take advantage of this invaluable opportunity within four months of the end of the workshop. You will receive feedback from your workshop tutor within seven days of submitting your drafts to The Case Centre’s events team.
Kate Cook
Training and Events Manager
+44 (0)1234 756409
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